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Earnback blog

Earnback time drops under 1,5 years with Robinsun’s recent price decreases

At Robinsun, affordability and innovation are cornerstones of our mission to make solar energy accessible to every family. One of the most significant indicators of this commitment is the steady improvement in earnback times across our solar kit range. Earnback time measures how quickly a customer recoups their investment through energy savings - a metric that resonates deeply with both new and experienced solar users.

A journey of cost reduction

Between 2023 and 2025, our ongoing price adjustments have had a transformative impact on earnback times for customers. The prices of our best-selling solar kits have seen substantial reductions, with the Robinsun Performance plugin solar kit leading the charge. For example, our best-selling 800 W model with 2 solar panels, initially priced at €1.299 in 2023, is now available for just €649 as of January 2025.

This dramatic price drop is not just a reflection of market trends but a result of Robinsun’s strategic initiatives:

  • Economies of scale: High sales volumes in 2024 allowed us to secure better supplier conditions and streamline logistics.
  • Technological advancements: Innovations in solar panel and microinverter technology reduced production costs while improving efficiency.
  • Strategic partnerships: Collaborations with marketplaces like Amazon and Leroy Merlin lowered operational costs, enabling us to pass on savings directly to our customers.

Shorter earnback times: a win for customers

The reduction in upfront costs has significantly impacted earnback times across all models, making solar power more appealing and accessible to a wider audience. Earnback time, which measures how quickly a solar investment pays for itself through energy savings, is a critical factor for customers evaluating solar solutions. At Robinsun, we’ve worked tirelessly to shorten this timeframe, and the results speak for themselves.

In May 2023, the earnback time for the Performance plugin solar kits stood at 3,5 years - a reasonable timeframe that already represented significant savings over the long term, given the 25 year lifespan of a kit at the time. By July 2024, thanks to substantial price drops and an increase in efficiency, this earnback time had been reduced to just 1,9 years, while lifespan had increased to 30 years. Fast forward to January 2025, and the earnback time has shortened even further to an impressive 1,4 years.

This rapid reduction in earnback time means customers can now begin enjoying substantial net savings much sooner. For instance:

  • Increased yearly savings: With improvements in solar panel efficiency, customers now save more on energy costs each year. In 2023, average yearly savings were €362. By 2025, this figure has risen to €468, a 29% increase in just two years.
  • Affordability improvements: The consistent price reductions in our solar kits, from €1.299 in 2023 to €649 in 2025, make high-quality solar solutions accessible to a broader range of households. Lower upfront costs mean the investment pays off faster, reducing financial barriers for potential adopters.
  • Paying in installments: Robinsun partners with SeQura to offer payment of installments of up to 18 months. With earnback now under 18 months, it is possible to pay for your kits in the same 18 months time that it takes to earn back the kits with the savings on the monthly power bill. Once paid, the plugin solar kit delivers constant monthly savings on the power bills for the remainder of the 30 years lifespan.

Shortened earnback times not only accelerate individual customer savings but also reflect our mission to provide tangible, immediate value. For households wary of high initial costs or long payoff periods, the 1,4-year earnback timeframe transforms solar energy from a long-term commitment into an immediate advantage. Families can now reinvest these savings into other priorities or continue enhancing their energy independence with additional solar solutions.

This achievement underscores Robinsun’s dedication to combining affordability and performance, proving that sustainable energy can deliver rapid and significant financial benefits.

Conclusion

Robinsun’s price improvements ensure solar technology isn’t just for early adopters or high-income households. The shorter earnback times directly translate to broader accessibility, as more families can now afford to make the switch to solar. By aligning our pricing strategy with customer needs and market dynamics, we’ve achieved a perfect balance of affordability and quality.

This shift benefits not only individual customers but also the wider Robinsun community. Every solar installation reduces dependency on fossil fuels and contributes to a cleaner, greener planet. With shorter earnback times, customers are incentivized to adopt solar solutions, accelerating the collective transition to renewable energy. If you’re ready to enjoy faster savings and greater energy independence, explore our solar kits today. For assistance or inquiries, contact us via email, WhatsApp, or phone. We’re here to help you every step of the way.

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